ABOUT US
About Pickleball Universal (PBU)
Pickleball Universal (PBU) is an enterprise within the LifeBahn Community (LBC), operating under LifeBahnGlobal S.L. (LBG). It functions as a collection of Pickleball Clubs (PBCs), managed by individual entrepreneurs under a franchise model using the Pickleball Universal Turnkey System (PUTS).
Each Pickleball Club operates under the umbrella of Pickleball Universal, with all organizations managed through the LifeBahn.net Portal, maintained by LifeBahn IT Services (LBIT).
Our Mission
Pickleball is one of the fastest-growing sports in the USA, appealing to all age groups, particularly seniors. Besides being a great athletic activity, it fosters social interaction, making it even more popular post-pandemic.
Our goal is to establish Pickleball as the fastest-growing sport in Spain by promoting it one community, one city at a time.
Strategy for Growth
To achieve our mission, our approach includes:
- Establishing key clubs in major cities, starting with Madrid.
- Collaborating with local sports communities to introduce Pickleball.
- Creating a franchise model to help expand Pickleball throughout Spain.
Our goal is to establish Pickleball as the fastest-growing sport in Spain by promoting it one community, one city at a time.
Pickleball Madrid & Pickleball Paracuellos
Madrid has been chosen as the first city for Pickleball expansion. The Paracuellos community serves as the prototype for our Pickleball Universal franchise model under R-Pickleball Paracuellos.
Pickleball Universal Club Operations
Each Pickleball Universal (PBU) Club requires the following:
- Owner/Organizer – Responsible for club operations.
- Venues (Pistas) – Secured locations for games.
- Equipment – Pickleball paddles, nets, and balls.
- Scheduling System – Managed through PickleballUniversal.com.
Promotion & Membership Growth
- Word of Mouth (WOM) Marketing
- Localized Flyers & Business Cards
- Email Campaigns for Local Areas
- Social Media Promotion
Pickleball Universal Expansion Plan
To expand Pickleball in Spain, our roadmap includes:
- Building the PickleballUniversal.com Website
- Developing a Mobile App for Pickleball Universal
- Creating a Standardized Club Portal for Franchise Clubs
- Ensuring Proper IT Infrastructure